e-Commerce

e-Commerce

Fiber Optics behind the e-commerce trend

If the  continued growth trend in e-commerce continues, the network infrastructure of retail companies will become mission critical in the avoidance of websites, mobile apps and banking portals from slowing and crashing.

The e-commerce boom responds to a trend represented by constant and sustained growth, which after successfully overcoming an a typical year in 2020, shows that for the main retail players it is essential to analyse their investments in technological infrastructure with a vision to the future.

The fact is that, to ensure a safe, stable and fluid operation with the huge amounts of data involved in these e-commerce sessions, the retail industry has seen the need to make its technological infrastructure networks optic, as well as lean to use Data Centers that also base their operations on fiber optics.

Fiber optics allow retail companies to achieve better performance, as it provides lower latency, multiple simultaneous connections and is designed to transmit much higher speeds.

Ponlan presents end-to-end solutions with active equipment and a passive network supported by management software, optimised to be able to take full advantage of all the capabilities of fiber optics.

Therefore, e-commerce is growing both in terms of sales volume and turnover, prompting a need  to have infrastructure and adequate support in place.

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Solutions for Exponential Challenges

If this trend of exponential growth continues, in addition to the implicit changes in habits that the consolidation of the Digital Transformation entails, it is of vital importance that companies involved in the e-commerce value chain to have the correct network infrastructure.

It is important to consider that the investments projected in terms of technological infrastructure and Data Centers should be capable of supporting the exponential increases in data traffic, and specifically in the speed and latency involved in transactions, retailers need to invest in their IT structures to offer operations without interference and also estimate what is expected in the business to predict the increase in capacity required.

It seems that it is no longer enough for companies just to have attractive inventories and prices to meet consumer requirements, especially at times when the operating capacity of the system is overloaded.

There is a need to promote to all companies and users to the benefits of the online channel, therefore contributing not only in the capacity as to support the growing demands, and to also to face the rapid technological evolution.